E-commerce, real estate, fintech and the toy industry forecast robust growth in 2022

Despite the ongoing Covid-19 pandemic, different sectors including e-commerce, real estate, fintech and the toy industry expect robust growth in 2022.

Mr. Rajiv Kumar Aggarwal, Founder and CEO of StoreHippo, said that 2022 will see e-commerce evolve further with more emphasis on personalization, next-generation customer touchpoints, rapid penetration of e-commerce into the level III and beyond cities, more D2C unicorns in the market, faster online transition of corporate brands and diversification of B2B brands to meet the D2C segment as well.

Mr. Punit Gupta, Founder and CEO of EasyEcom, said that the year 2022 will see digital transformation recognized as an indispensable element in the e-commerce industry to drive operations, meet customer demands and ensure customer loyalty. clients. “Many support functions that drive e-commerce operations will also be in the foreground,” he said.

Speaking of the real estate sector, Manoj Gaur, CMD, Gaurs Group and Vice President – North, CREDAI National, said the demand for real estate has changed dramatically; the previously investor-driven real estate industry is evolving into an end-user market.

“In the case of Delhi NCR, it can be said that the market has shown signs of improvement which will continue this year. Some pockets that have witnessed infrastructure announcements in 2021, such as the area around Noida International Airport, will be on the radar of investors and buyers. The trend towards larger, smarter homes, luxury features and increased demand for land that started in 2021 will continue through 2022, ”he said.

Pradeep Aggarwal, Founder and Chairman of Signature Global and Chairman of the National Affordable Housing Council, ASSOCHAM said: “In 2021, the demand for affordable housing has reached an all-time high. Before COVID, this demand represented around 30% of the overall demand for housing in NCR Delhi, while it now represents over 40%. Self-catering floors in Gurugram have seen a boom in demand as they offer quality fast construction and plenty of high-end amenities in a gated complex.

Regarding the FinTech sector, Mr. Anil Pinapala, CEO and Co-Founder of Vivifi India Finance said: “The year 2021 has been a year of rapid change, and 2022 will see the momentum take on greater shape. Regulators deserve credit for allowing innovation at this rate, giving 2021 a good start and now the next. With the possibility of digital banking and the entry of fintechs into the banking ecosystem, we can expect technological innovations to extend the reach and strengthen the process of making financial inclusion a reality.

Mr. Vivek Banka – Founding Team @GoalTeller said in 2022 and beyond: “We will continue to see many other companies and fintech platforms grow. India is home to several successful FinTech companies and we will also see a lot of consolidations as big banks and financial institutions buy out fintech startups in their quest to stay ahead of the competition ”.

Regarding the toy industry, Vivek Goyal, co-founder and CEO of PlayShifu, said: “Looking to the future in 2022, we expect the toy industry to grow faster due to the changes. behavior in teaching methods (home schooling / online courses versus traditional classroom learning), which will help increase sales
ed-tech / learning toys.

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